Extending Customer Lifetime Value (LTV) With Customer Education
Insights from HubSpot, Segment Analytics Academy, and Talented Learning on the Role of Customer Education in Driving SaaS Success.
Insights from HubSpot, Segment Analytics Academy, and Talented Learning on the Role of Customer Education in Driving SaaS Success.
Introduction The customer success landscape has changed. Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process...
When we launched SchoolKeep, our goal was to empower educators to create and sell online courses. Soon after our launch in January of 2015, we gained traction with forward-thinking...
Thanks to innovative data analytic tools, your organization can easily find likely prospects for automated lead generation campaigns. In some cases, you may even know your prospect...
Introduction to Onboarding Onboarding is a critical stage in any business relationship, whether it is with an employee, service provider, seller in a marketplace platform or B2B ch...
In today’s business climate, qualities such as agility and time-to-market are some of the most valued attributes in an organization. The race to execute on ideas, fail fast and piv...
“Work” has a very different meaning today than it did just 10 years ago. A confluence of new technologies, cultural transformation and changing economic realities have made traditi...
The landscape of company benefits has evolved dramatically over the past few decades. Benefits that once served as a competitive advantage for attracting talent are now common prac...
If your business is like most, your team includes individuals well beyond your office walls. You can only hit your goals if a variety of channel partners – resellers, service organ...
Creating an online course for your customers, employees, and channel partners used to require several experts in information technology, software development and instructional desi...
The key to a good customer onboarding program is to guide your customers as frictionlessly as possible to their first success with your company. This initial experience will not on...
After much deliberation, your organization has made the critical decision to replace your old LMS with a new system. Or you’ve finally decided to implement an LMS for the first tim...
Imagine you’re an instructional designer tasked with creating an online learning program, or you’re looking for an LMS vendor for your company’s customer training program. You hear...
Once the backbone of many organizations, Baby Boomers are nearing retirement age. According to the Pew Research Center, about 10,000 Boomers will hit age 65 every day for the next ...
Research conducted within the last five years has uncovered new data on the effects of employee onboarding. These findings could make you rethink your company’s onboarding strategy...
The new hire onboarding process is your chance to make a great first impression and to create a strong bond with a new employee. But in hyper-growth environments, it’s easy to lose...
Prior to joining the marketing team at Northpass, I worked as an educational program manager for an experiential learning company. As the company grew, I was forced to take on new,...
The growing attention on company culture in the startup world is due in part to our industry’s difficulty in articulating the concept. What is company culture anyway? We know admir...
